How to Brand Holiday Gifts For Employees and Clients
We all want to give our customers and employees an end-of-the-year gift to show gratitude for their business and service. We want to give them a valuable gift that they find useful. If you just wrap your most recent promo piece in holiday wrapping paper and hand it over you may come off as lazy or overly aggressive to your clients.
Branding holiday gifts for customers and employees without being overtly promotional can be challenging; however, with these subtle branding tips your customers and clients will be excited and appreciative.
Tips on branding holiday gifts
Find a product that has a stamping or deboss imprint option
Stamping or deboss decoration is traditionally on leather or simulated leather. The logo is depressed (debossed) onto the material surface utilizing heat, pressure and/or radio frequency. A crisp debossed logo adds a high perceived and lasting value to everyday items. Our Pedova Soft Bound JournalBook, Isaac Mizrahi™ Sloan Computer Bag or Hampton 15 oz Tumbler are perfect products with a deboss imprint option.
Choose a tone on tone thread color with embroidered apparel
A nice embroidered apparel piece makes a perfect holiday gift for your employees or top clients. When it comes to the embroidery of your apparel, try a tone on tone thread color. Choosing a thread color that is a shade or two darker than the apparel piece is a subtle way to add your brand. Try adding your logo to a popular retail brand like Under Armour, Nike or Adidas and everyone will want one!
Personalize Your Gift
Adding an employee’s initials or name will add extra meaning behind the gift. Especially when giving the same gift to multiple people in an organization, personalization helps differentiate each gift. Our Tervis Water Bottle allows you to add cool art and personalization to each drinkware.
Now that you know how to brand promotional products in a subtle way, giving holiday gifts to your employees and customers will be a breeze.
Need help finding that perfect holiday gift that stands out? Check out our Holiday Gift Guide or call a product specialist at 1-877-634-3499 for creative ideas to say thank you this holiday season.